GTM Engineering
How to build scalable revenue infrastructure: attribution systems, marketing automation, data pipelines, and the tech stack behind modern growth teams.
Teaching
I share what I've learned building revenue systems and AI products — available for guest lectures, workshops, and masterclasses at business schools and tech events.
Topics
Building Products with AI Agents
How a non-developer ships production SaaS products using AI coding agents. Architecture-first approach, orchestration patterns, and real-world case studies.
AI in Marketing Operations
Practical applications of AI in marketing: automated reporting, competitive monitoring, content generation, lead scoring, and compliance scanning.
Paid Media at Scale
Managing multi-million budgets across markets. Platform integrations, Consent Mode, UTM architecture, and building systems that make performance predictable.
Formats
- Guest lectures (90-120 min)
- Workshops (half-day or full-day)
- Masterclasses (2-3 sessions)
- Panel discussions and fireside chats
Target Schools
Available for IE Business School, ESADE, IESE, and other business schools and tech programs across Spain and Europe. Also available for corporate training and tech conferences.